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November 24, 2005

Xbox 360 launch notes

Posted by David Hunter at 11:28 AM ET.

There’s been plenty of Xbox 360 coverage everywhere in the last few days and I’ll pass on the profiteering, thuggery, and rioting as they were sadly predictable. More worrisome though are the reports of glitches, although it remains to be seen how common they are.

However, there were some unusual items that I thought were worth noting:

- Just like the original Xbox, Microsoft will lose money on every Xbox 360 it sells. That’s not unusual in the game console biz, but there had been speculation that Microsoft would reduce the amount of the loss on the Xbox 360 and that certainly didn’t happen (note that the following are “bag of parts” costs without assembly and other costs):

… pushing the loss per unit to $126. These estimates include assumptions that Microsoft is getting a discount on many components.

That was the case with the first Xbox console, which contained about $323 worth of parts and materials when released, but sold at retail for $299. It’s certainly not going to help Microsoft reverse the trend of losses in its home-entertainment segment. In the fiscal year ended June 30, that unit lost $391 million on sales just shy of $3.25 billion. That’s a little more than 8% of Microsoft’s total sales of $39.8 billion.

A Microsoft spokeswoman said that the company’s plan calls for a “gross margin neutral” strategy through 2006, meaning that between the sales of consoles, game software, and accessories, it expects to essentially break even. Profits should follow in 2007.

- As far as making it up on the games, Microsoft is not following the other console game publishers to a new $60 (US) price level:

Microsoft wanted to reassure consumers that they’d be able to get top-of-the-line titles for the next generation at the same price they have paid for current generation games, says David Reid, the company’s director of platform marketing for the Xbox.

“Our perspective on this is clear,” Reid says. “We believe we can have a good business model in parity with what we have today (on pricing).”

- Leander Kahney spots an interesting press release about the development of the acclaimed Xbox 360 UI:

According to a press release, the UI was developed by a UK consultancy, Akqa, and was perfected using good-old usability testing.

- Jonathan Hayes, the design director for the Xbox 360, also brought in some outside talent:

He started by hiring Astro Studios, the San Francisco firm that had designed the high-powered, high-testosterone gaming PCs from Alienware. But he also wanted to merge the Western concept of power with an Asian influence of grace, so he also brought on Hers Experimental Design Laboratory in Osaka, Japan, which had designed PCs and cell phones for the Asian market.

- (Via Todd Bishop) One of the more highly touted members of the launch game lineup, Perfect Dark Zero, almost didn’t make it out the door in time:

In order to guarantee Xbox 360 launch-day availability of flagship title Perfect Dark Zero, Microsoft sent the game to manufacture before it had passed certification.

It was an extraordinary gamble. The game passed certification after the disks had been pressed. If the company had waited for certification to come through before okaying manufacture, Perfect Dark Zero would not have been available at the launch of Xbox 360.

Having ordered replication of the disks, Microsoft and Rare had to cross their fingers for a positive certification. If Microsoft’s notoriously strict procedure - which we understand was not eased for PDZ in any way - had failed, the disks would have been trashed and the game would have been late.

Rare is Rare Ltd, a 20-year old game design studio now owned by Microsoft that is headquartered in Twycross, England “on a remote piece of farmland in the rolling English countryside, dozens of miles from the nearest big city.”


 
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Filed under Xbox

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Gartner clarifies Vista advice

Posted by David Hunter at 8:58 AM ET.

You may recall that, almost two weeks ago, the Gartner Group was reported to be recommending that businesses hold off on Vista upgrades until 2008. This was greeted with a certain amount of furor. Now, Colin Barker at CNET has the latest:

Gartner Group has clarified its advice for when users should consider moving to Microsoft Vista, saying that organizations still running Windows 2000 should consider upgrading as soon as Vista ships.

Previously, Gartner had advised that “companies shouldn’t rush to upgrade to Microsoft Windows Vista” and that “most firms could safely hold back until 2008.”

A second research note has now been issued about the upcoming update to Windows, because–Gartner claimed–its recommendations had “been misinterpreted in some instances.” While its original advice did not appear to change, Gartner is warning that anyone who wants to deploy Vista in 2008 needs to do plenty of preparation work.

OK, got it. While I understand the value of this kind of advice for large organizations that have the resources to reimage every new machine they get, the fact is that smaller organizations will be introducing Vista with just about the first new client hardware they get after Vista launches in 2H2006. While I hope that some of them do “plenty of preparation work,” I suspect that most will be implicitly relying on Vista to play nice with their existing setup. If it doesn’t do that, it’s de facto broken and I’m sure Microsoft realizes that.


 
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Filed under OS - Client, Windows Vista

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FSF wants to join EU antitrust case against Microsoft

Posted by David Hunter at 8:43 AM ET.

(Via Bink.nu) Matthew Newman at Bloomberg News:

Microsoft Corp.’s free-software competitors have asked a European Union court for permission to join EU regulators in an antitrust dispute with the company.

The Free Software Foundation Europe, which represents developers of programs such as Linux and Samba, an open-source replacement for Microsoft Windows’ networking features, asked to be interveners in an appeal at the European Court of First Instance in Luxembourg.

“We want to make sure that Microsoft is forced to publish the communication specifications, and in a way that competition is possible, including for free software venders,” Georg Greve, president of Hamburg, Germany-based Free Software Foundation Europe, said Wednesday.

Advocates of open-source programs remain the EU’s main supporter in the case against Microsoft as businesses reach settlements with the company.


 
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Filed under Antitrust, Legal, Linux, Open Source

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