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September 24, 2007

Can Halo 3 redeem the Xbox 360?

Posted by David Hunter at 1:39 PM ET.

Tonight’s the night that Halo 3, the much hyped first person shooter and successor to the wildly popular Halo 2, launches exclusively on Microsoft’s Xbox 360 and the early reviews seem quite positive. Microsoft badly needs a megahit if there is to be any hope of turning a quarterly profit sometime soon in its troubled Entertainment and Devices division and Halo 3 is the only real candidate. Via Eric Savitz at Barron’s, here’s a reading of the Halo 3 financial tea leaves:

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Filed under Financial, General Business, Microsoft, Xbox

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Microsoft UK lobbyist caught astroturfing against Google-DoubleClick

Posted by David Hunter at 12:46 PM ET.

Nick Mathiason at The Observer reports a tawdry tale in the UK in Microsoft in row over lobby tactics:

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Filed under Coopetition, DoubleClick, General Business, Google, Governmental Relations, Microsoft

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