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December 1, 2008

Blockbuster tries Microsoft’s Live Mesh for mobile movies

Posted by David Hunter at 4:05 PM ET.

Andrew D Smith at the Dallas Morning News today reported that Blockbuster is experimenting with Microsoft’s Live Mesh to bring movies to mobile devices:

Blockbuster Inc. caught up to the competition last week by introducing a set-top box that brings rentals from the Internet to the television.

Now, the Dallas-based company hopes to pass the pack by teaming with Microsoft Corp. on new mobile services that will let customers watch even more movies on more devices.

“Eventually, we’ll give customers instant access to any movie on any device with an Internet connection and a screen,” said Keith Morrow, Blockbuster’s chief information officer.

“More immediately, we could use this technology to reach into airports. Travelers could quickly download movies from Blockbuster kiosks to their portable media players.”

Blockbuster will try to build some of these services on top of the new software platform from Microsoft.

Dubbed “Live Mesh,” it uses Internet connections to share data among different devices.

Reading between the lines it seems that Microsoft has some Live Mesh fans on the technical side at Blockbuster who have been experimenting with Live Mesh. It’s not clear how much “teaming” is actually going on, but I’m sure Microsoft is doing nothing to discourage Blockbuster.



Filed under Blockbuster, Coopetition, Live Mesh, Technologies

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