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From the Mix06 conference blog:
Hi, my name is Jennifer Ritzinger. I work with Ray and Robert Scoble at Microsoft in our corporate developer and partner evangelism group where I run a team that focuses on early adoption, mainly in the enterprise space. I’m also part of the MIX team, and today we posted a lot (I mean a lot!) of new content about the event. We have up our Top 20 session list, an agenda, and we’ve announced a couple of our main speakers including Bill Gates and Tim O’Reilly.
From the content page, the two nominal content scenarios are:
Next Generation Content & Commerce
A plain old HTML experience is no longer good enough for your most frequent (and most valuable) users—AJAX is setting new standards for responsiveness and usability, visitors are expecting increasingly-sophisticated customization and personalization options, and rich media integration is unlocking new revenue streams. But building these richer sites can be difficult and expensive. Microsoft’s Dean Hachamovitch (General Manager, Internet Explorer team) hosts this exploration of how technologies like IE7, “Atlas” (Microsoft’s new AJAX framework), Windows Live!, the Windows Presentation Foundation and InfoCard can take your browser-based content and commerce experiences to another level and increase earnings, while minimizing development and maintenance costs.User Experience Beyond the Browser
As web-based content and services become increasingly indispensable, users are expecting to interact with your offerings in new ways and in new locations. Microsoft’s Joe Belfiore (Vice President, eHome division) hosts this overview of your options for boosting revenues by building “sticky” experiences that follow the user outside the browser, into the living room and on the go. Some of the specific technologies that will be discussed include: RSS, the Windows Sidebar, Office 12, Windows Mobile and Windows Media Center/Xbox 360.
Mix06 is scheduled for March 20-22 in Las Vegas and, as you can see, has a bigger dose of Microsoft technologies than just using them to build Web 2.0 applications.
James Vastbinder announced it:
Come join us virtually at MIX ’06. The registration site is open here: www.mix06.com. Mix ’06 is all about developing applications in a Web 2.0 world. In keeping with Internet tradition, it will run for 72 hours straight so start stocking up on Red Bull and putting few extra dollars a week on your starbucks cards now.
Robert Scoble keeps hinting about it (see also [1]):
He says he’s walking away from Microsoft’s Web development tools. He’s going to Ruby on Rails and won’t be back until we get the magic back. Well, that’s what we’re working hard on and why we’re doing the Mix06 event.
Ray Winninger hints some more at the Mix06 weblog:
While we won’t be able to announce the actual session descriptions until after the holidays, I thought I’d give you some more hints as to the sorts of discussions you can expect to find at MIX.
In general, just about all of the content at MIX is geared toward those who build, design and plan web sites meant to attract consumers. In a nutshell, MIX is about exploring the specific ways that Microsoft technologies can help you find, retain and upsell customers to such sites. The slate of specific technologies covered at the conference runs the gamut from IE7 to Atlas (our new cross-browser, AJAX framework) to Windows Vista to Windows Media Center & X-Box 360 to Windows Live! to our various server and infrastructure products.
And the web site offers The Facts:
A 72-hour conversation between developers, designers and business professionals to explore high-fidelity commerce, content, media, services and security
How new technologies can help find, retain and up-sell customers
The latest on IE7, Windows Vista, Windows Media Center & Xbox 360, InfoCard, Windows Presentation Foundation, the Atlas AJAX framework and Windows Live!
Keynotes, presentations, discussions, labs
Yes, Bill Gates will be there too.
More details will undoubtedly be coming soon, but the thrust seems to be “Microsoft really does Web 2.0″ with a hearty “upsell” of other Microsoft products.
