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December 23, 2006

Fasten your seat belt, Nellie! The Wow Starts Now!

Posted by David Hunter at 12:21 PM ET.

Actually the wow starts January 29 and the wow in question is the consumer launch event for Windows Vista and Office 2007 as Paul Thurrott reveals:

Microsoft will officially launch Windows Vista and Office 2007 for consumers at a special event in Times Square in New York City on January 29 called “Wow Starts Now.” At the event, Microsoft and its partners will promote Vista, Office 2007, and related products.

“On January 29th, Microsoft will celebrate the launch of two amazing products that represent the culmination of a tremendous team effort,” an email message from Microsoft reads.

Yadda, yadda by following the link, but the interesting thing is that the 29th is one day before the general availability date of January 30.

Filed under General Business, Marketing, Microsoft, OS - Client, Office, Office 2007, Public Relations, Windows Vista

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2 Responses to “Fasten your seat belt, Nellie! The Wow Starts Now!”

  1. Grumbling towards Vista -- Microsoft News Tracker Says:

    [...] While Microsoft is counting down to the big Vista consumer launchfest on January 29 there’s a certain amount of background grumbling going on: [...]

  2. XP is back at Dell -- Microsoft News Tracker Says:

    [...] I’ve said before that “this too shall pass” and, of course, Microsoft makes money either way, but I am surprised at how little “wow” Vista actually is proving to have for consumers and wondering a bit where the $500 million marketing budget went. Filed under OS – Client, Windows XP, Windows Vista, Microsoft [...]

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