(Via Cool Tech Reviews) Bryan Glick of Computing interviews Bill Gates who says that Internet search engines will have to offer financial incentives:
And in an exclusive interview with Computing, Gates hints that MSN is about to test ways of offering financial incentives for users, to help the portal site compete with Google.
‘Google is getting about $50 per year for your searching. Yet, because it does not think it has any competition, it is not giving any of that back to you,’ he said.
‘As search becomes competitive and people realise that other offerings are as good, or are even significantly better, there will be price competition.
‘You will get some free content or a cheque, or some incentive to use a different search engine. Competition for users has not even kicked in. I can assure you it will not stay that way.’
Hit the link for more details and the rest of the interview which has some comments about Google:
But, while acknowledging Google as ‘a fine company, a serious competitor’, he is dismissive of the threat.
‘Which Google products are you talking about? Seriously? Other than search, which are you talking about? Google Talk? Wow. A total “me too” product. Even Gmail – what is the unique thing?’ he says.
‘We need to surprise people and do a search that is way better than Google, and we are very on top of that. The idea of development tools, a natural interface, productivity software – Google is not in any of those categories. People are acting as if they will magically be in these other categories with something more than a “me too” offering. It is kind of fun that people underestimate what we are going to do here.’
And he can’t resist one more dig at the world’s biggest search engine company.
‘Google is great, they are smart people, the press should continue to feed their arrogance as much as possible,’ he says.