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March 9, 2006

Maybe TIME should try some viral marketing

Posted by David Hunter at 8:52 PM ET.

Viral marketing would certainly be easier to digest than the P.T. Barnum huckstering in their tease for next week’s issue which features a photo of a determined-looking Bill Gates and this blurb:

Q&A: Bill Gates Spills About What’s Next for Microsoft

Visit Time.com tomorrow, when Gates divulges how he plans to revolutionize video-conferencing, internet television and the battle to knock off Google.

There are some sample Q&A’s by following the link, if you want to see how big and fluffy the full interview will be.



Filed under Bill Gates, Executives, General Business, Microsoft, Public Relations

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