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February 11, 2008

Microsoft acquires Danger Inc

Posted by David Hunter at 9:42 AM ET.

Microsoft today announced the acquisition of Danger Inc. a provider of consumer value-add software for cell phones:

Microsoft Corp. today announced it has entered into an agreement to acquire Danger Inc., the company responsible for the software and services powering many popular consumer handsets. The acquisition will align Danger’s nearly 10 years of expertise in the mobile consumer space with Microsoft’s vision to provide innovative and compelling mobile experiences to a growing base of customers.

The Palo Alto, Calif.-based company provides services that allow people to keep in touch, stay organized and keep informed while on the go through real-time mobile messaging, social networking services and other applications ― all blended together on a single phone that is intuitive and customizable.

Through focused efforts Danger has successfully delivered a software and services platform to the mobile mass market. Applications on Danger-powered handsets include HTML Web browsing, instant messaging, games, multimedia, social networking, Web e-mail and personal information management applications.

No terms were announced.

Update: Om Malik reports a rumor that Microsoft paid US $500 million and offers a rationale for this largesse.

Filed under Acquisitions, Coopetition, Danger, Inc., Microsoft, Windows Mobile

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3 Responses to “Microsoft acquires Danger Inc”

  1. Microsoft shuffles mobile, online, and marketing execs | Microsoft News Tracker Says:

    [...] Knook is a 17 year Microsoft veteran who jumped to Vodafone possibly spurred by the fact that Windows Mobile has not been an outstanding success. Also related, Roz Ho, at one time the head of Microsoft’s Mac Business Unit, is now CVP of Premium Mobile Offerings including the new Danger acquisition. Satya Nadella, senior vice president, Search, Portals & Advertising Group. Previously corporate vice president, Nadella will continue to lead Microsoft’s engineering efforts across Live Search, Microsoft adCenter, and Subscriptions, Points and Billing platforms. He will also take over responsibility for MSN programming and engineering. [...]

  2. Microsoft rumored Pink phone revealed | Microsoft News Tracker Says:

    [...] mentioned the Danger acquisition in February 2008 at which point it looked like just a software play. The Sharp-Danger Sidekick itself was billed as [...]

  3. Microsoft’s Danger subsidiary strands Sidekick users | Microsoft News Tracker Says:

    [...] Microsoft is regretting the rumored US$500 million they spent acquiring Danger, Inc. in February 200…, but they should have done their own due diligence both before and after they bought the company. [...]

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