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March 21, 2006

Microsoft announces Xbox 360 inventory “surge”

Posted by David Hunter at 1:52 PM ET.

Press release:

Beginning this week, Microsoft will distribute two to three times the number of Xbox 360 consoles to the retail channel weekly. With component supplies in full production and third manufacturing partner Celestica Inc. now producing the next-generation console along with partners Wistron Corp. and Flextronics Corp., Microsoft is producing more Xbox 360 consoles than ever.

Also, a number of new game titles were announced. Todd Bishop at the Seattle P-I notes:

This comes a week after Sony announced it would be delaying the PlayStation 3 until November. It’s also on the eve of the Game Developers Conference, where Phil Harrison, Sony Computer Entertainment’s president of worldwide studios, is scheduled to speak tomorrow morning.

I’m sure it is just a coincidence.

Finally, one other note from the press release:

Xbox Live Marketplace, a digital download center freely accessible to any Xbox 360 owner with a broadband connection, has reached more than 10 million downloads faster than iTunes did when it launched. In fact, more than 85 percent of connected Xbox 360 consoles have already downloaded content from Xbox Live Marketplace — everything from game demos and arcade titles to premier movie trailers and music videos.

Not everything on Xbox Live is a paid download, so the comparison is inexact, but you get the idea.



Filed under Apple, Coopetition, Microsoft, Sony, Xbox

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