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January 11, 2006

Microsoft entices non-Microsoft ISVs with “NXT”

Posted by David Hunter at 1:16 PM ET.

Mary Jo Foley at Microsoft Watch has the story:

NXT is the name of Microsoft’s latest independent-software-vendor- targeted initiative. Via NXT, Microsoft is hoping to attract and incent ISVs with more than $5 million in revenue “who are ready to migrate or cross-platform to a Microsoft operating system or database,” according to the Microsoft NXT Web site.

According to the NXT site, Microsoft is looking to convince more independent software vendors (ISVs) to move to the Windows Server System of products (Windows Server, SQL Server, BizTalk Server, System Center, etc.), as well as the .Net Framework.

While Microsoft’s site doesn’t spell out the products from which it is hoping to convince ISVs to migrate, Unix and Linux are the main competitors to Windows Server.

It appears that Oracle and DB2 ISVs wanting to support SQL Server are also included and likely others as well. More details by following the links.

Filed under .NET 2.0, Coopetition, Linux, OS - Server, Open Source, Partner Program, Servers, Technologies, UNIX

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