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April 14, 2006

Microsoft sponsors World Cyber Games

Posted by David Hunter at 9:41 AM ET.

Tim Surette has the story at CNET:

If the World Cyber Games is the Olympics of gaming, expect to hear Microsoft’s anthem frequently through 2008.

The WCG announced Thursday that the software giant has signed on to become the premier sponsor of the annual gaming competition for the next three years.

The deal gives Microsoft a firm grip on the games featured in the tournament. All PC games will be played under the Windows operating system, and all console games will be played on the Xbox 360. Though the deal sounds like a coup for Microsoft, nothing much will change with the WCG; featured games in past years have all fallen under the same guidelines.

More details in the full article including that only 1 Microsoft published game has been selected for the competition.



Filed under General Business, Marketing, Microsoft, PC Games, Xbox

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