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December 29, 2006

Microsoft Windows Automotive deal with Ford?

Posted by David Hunter at 10:22 AM ET.

Rumors abound that Ford is going to announce a Windows Automotive based “operating system” for its vehicles:

Ford Motor Co. plans to unveil a deal with Microsoft Corp in January that will put the software company’s technology into some of the automaker’s cars, The Wall Street Journal reported on Friday, citing people familiar with the matter.

The system, to be called “Sync,” includes a hands-free Bluetooth wireless system and an in-vehicle operating system that eventually will be an option for the entire Ford brand lineup, the WSJ said.

Sync is designed to allow hands-free mobile phone communication and other wireless information transfers in the car, including email and music downloads, the sources told the WSJ.

An announcement may come as soon as the Consumer Electronics Show scheduled for Jan. 8-11.

Filed under CES07, Conferences, Coopetition, Embedded, Ford, Microsoft, Windows Automotive

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One Response to “Microsoft Windows Automotive deal with Ford?”

  1. Not much happening in Gates’s CES07 keynote -- Microsoft News Tracker Says:

    [...] The deal for Ford to offer Windows Automotive based car entertainment systems under the Sync brand came off as rumored. [...]

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