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December 19, 2005

MSNBC.com taps HouseValues for home listings

Posted by David Hunter at 10:32 AM ET.

MSNBC (the TV network) and MSNBC.com (they are separate) get rather short shrift in discussions of Microsoft since these ventures into the content business fell rather flat. However, things should be looking up at MSNBC.com with the resurgence of the Web advertising business. In any case, MSNBC.com Selects HouseValues as the Network’s Exclusive Home Buying and Selling Service:

HouseValues Inc. (NasdaqNM:SOLD) today announced the company has signed a two-year strategic partnership with MSNBC.com, a top Internet news site, that designates HomePages(TM) as its exclusive home buying and selling service.

Under the terms of the deal, real estate related content and services from HouseValues and the company’s new home buying and selling service, www.HomePages.com, will be featured throughout MSNBC.com, which features content from NBC’s “Dateline NBC,” “Today,” “NBC Nightly News,” and others. HomePages also will be the exclusive sponsors of the real estate classified section on MSNBC.com.

As part of the arrangement, HomePages will have a dedicated placement on MSNBC.com.

More details by following the link.



Filed under Alliances, Coopetition, GE, MSNBC TV, MSNBC.com, NBC

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One Response to “MSNBC.com taps HouseValues for home listings”

  1. Microsoft News Tracker » NBC buys Microsoft’s share of MSNBC TV Says:

    [...] The deal comes after nearly a year of negotiations to undo the partnership, in which each side was increasingly frustrated with the other. … But the companies said msnbc.com will be unaffected by the transaction and Microsoft and NBC, which is 80 percent owned by General Electric, will continue to equally own the Internet site. As I mentioned on Monday, MSNBC TV and MSNBC.com are separate and distinct. No financial terms were announced.   [Permalink] [...]

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